August 25, 2009
A quarterly publication covering the diagnosis, treatment and rehabilitation of musculoskeletal injuries (a subscription includes both a printed copy as well as online access)
- Journal watch – covering key research published over the last three months in the areas of injury treatment and rehabilitation and including our popular ‘in context’ comments
- Podiatry and sports injuries – Part 1: This article looks at the role of the podiatrist in the assessment of the sports patient and outlines non-weight-bearing and weightbearingassessments (the online interactive version includes videos of assessment techniques)
- Podiatry and sports injuries – Part 2: This article follows on from part one and looks specifically at analysis of the walking and running gait as well as discussing treatment modalities (the online interactive version includes various gate analysis videos as well as supporting anatomy animations produced by sportEX)
- Osteopathy in sport: this article outlines the principles behind the osteopathic techniques commonly used ruing the treatment of the sporting population as well as reviews supporting research.
- Paralympic sport – an indepth look at working with a paralympic team, the practical realities and some sound clinical advice from Dr Stuart Miller
August 25, 2009
sportEX dynamics (Oct 09)
A quarterly publication (a subscription includes both a printed copy and online access) covering sports massage, sports performance and pitchside injury
- Journal watch – again covering key research published over the last three months in the areas of sports performance, sports massage and pitchside injury
- Pre-season musculoskeletal screening – including online forms and templates which can also be customised for your own clinic or practice
- A tape-based guide to measurement of patella displacement including video demonstrations in the online interactive versions
- The use of deep transverse frictions in the treatment of acute and chronic soft tissue injuries – both application of treatment as well as its theorised effects on tissue are discussed in this article
August 25, 2009
sportEX health (Oct 09)
sportEX health is a quarterly publication (a subscription includes both a printed copy and online access) focusing on the promotion of physical activity for health.
- Policy and research news – a look at key policy and research which has been published over the last three months
- The Sitara project – a case study on getting south Asian women active
- Getting the Ginsters staff active (workplace health case study)
- The economic case for cycling – giving you facts to fuel cycling proposals
- The Social Enterprise Fund – how can it help you
- Delivering an effective senior exercise class – practical recommendations and examples
- Mall walking – new opportunities for health promotion
- Marketing – as health promoters you have to become expert marketeers – here we have some practical advice
- Resources – some practical resources to help you do your job
August 25, 2009
All 3 sportEX publications
Back by popular demand – our multi-publication discounts. Save up to 25% on each subscription.
This gives you one copy of each publication each quarter, and one login to the website where you’ll find the interactive issues and archives
- Any 1 publication = £59 (£54 by direct debit)
- Any 2 publications = £100 (£92 by direct debit)
- All 3 publications = £133 (£122 by direct debit)
This gives you two copies of each publication, each quarter and 5 website logins to the interactive issues and archives
- Any 1 publication = £99 (£94 by direct debit)
- Any 2 publications = £168 (£160 by direct debit)
- All 3 publications = £223 (£212 by direct debit)
To subscribe: Visit our website at http://www.sportex.net > Click the Subscribe/shop link in the left hand border of the site and choose Multi-magazine deals (you can sign up by both direct debit as well as credit card through our site) or call us on 0845 652 1906.
August 25, 2009
It’s becoming increasingly clear that promoting physical activity to the wider population is a substantial business in the making. Both the current Government and the Conservatives have made it clear that the NHS can’t survive if the health of the nation doesn’t improve. As a result all parties are starting to pledge significant investment in this direction. Health secretary, Andy Burnham’s speech made earlier this month (click here for a transcript), left no doubt that physical activity will also become a key policy driver.
So what does that mean for our sportEX readers, particularly those who work in other areas of sport/rehab? If you work in physical activity promotion specifically, the link is obvious and our publication sportEX health, which is the only regular publication in the world (yes seriously!) dedicated to the subject of physical activity promotion, is ideally pitched at those of you doing this job. If you haven’t seen a recent copy, it’s progressed in leaps and bounds recently, click here to access an online version (or visit http://bit.ly/iHX20) with inbuilt animations. In addition we’d love to send you a printed copy of the latest issue so if you’d like one, just fill out your postal details by clicking the following link (or visit http://bit.ly/HXSample) (it also qualifies you for 25% discounts on our well known physical activity public advice leaflets). Due to the difficulty marketing to what is a very fragmented group of people working in many different settings, with many different job titles – we need your help to pass the on word about sportEX health – so if you know anyone working in this area – please forward this email so they too can request a copy – honestly the more people you can tell, the better.
For those of you treating patients and clients for other reasons like soft tissue injuries or musculoskeletal pain, the connection as to why this is relevant to you, may not be quite so clear. However the reality is that it’s a growing opportunity to develop your business, for those who spot it early. With the exception of clients who are regular sports participants, many of your patients and clients (as well as their families/friends) are very likely to be able to benefit from advice, guidance and support in increasing their physical activity levels for the benefit of their health. During your treatment time, this is an ideal opportunity to discuss with your clients their physical activity patterns (and let’s face it, it’s likely to be much more interesting than talking about the weather!). Not only does this make your treatment time much more holistic in approach but the client feels you are genuinely interested in their wellbeing thereby strengthening their commitment to you. It also gives you opportunities to cross sell physical activity services. If you don’t wish to deliver these services yourself, you could develop links with local trainers, potentially negotiating referral fees which could work in both directions. Either way, you’ve got absolutely nothing to lose, and lots to gain.
As a resource, sportEX health contains specific advice about working with clients both with and without medical conditions as well as signposting useful resources, toolkits and highlighting opportunities to create networks with other organisations involved in the delivery of physical activity. It provides posters and printable or photocopiable public advice leaflets, all of which add supplementary value to your clients. sportEX health also covers policy news and research updates so you always come across as being knowledgeable in this area, even if it isn’t your specific area of expertise. It will also help you broaden links with other professionals already working in these areas. So why not request a sample issue today and see for yourself how it can add value to both you and your customers. Click this link to request a sample issue or visit http://bit.ly/HXSample.
August 25, 2009
It’s mesmerizing and only lasts 1 minute….!