Part of the function of this blog is to give ideas and tips on using social media tools to promote yourself/your business. This isn’t directly related to your business, but it might make your Facebook life less stressful! The functionality used to be easy to find but for some they seem to have buried it a bit deeper than usual. Anyone if one of your Facebook contacts is constantly posting new Status updates and you’re getting tired of hearing so much – this is the way you can turn the volume down without annoying them! Go to the following link when you’re logged into Facebook http://www.facebook.com/feed_prefs.php and you’ll see lots of options on altering the things that appear on your profile page. To ‘turn the volume’ of someone down, just enter their name in the ‘I want to hear less’ box – you can remove it later if you choose to.
The technology: Would you sometimes like to group several URLs together so that you could provide client/customers or patients with one link rather than lots of individual ones? If so here’s a URL shortener that will do it and it’s VERY simple – http://fur.ly – just paste each URL in the box on the page provided (one you paste one in, another empty box appears) until you’re finished and then click OK. Fur.ly will then generate one URL. When you click on this URL, you’ll see a thin orange banner at the top of the window of the first web page you entered. It will say 1 of 3 (or however many links you added) and next to it is a drop down menu with the titles of the web pages for each URL you added (see image).
Application: Perfect if you have a series of links on a specific subject which you might want to share with colleagues or clients. For example in my case I grouped two links on a new story about research proving the effectiveness for arthritis (http://fur.ly/170). You could use them to create groups of information on topics that would be helpful to your clients. You can include a link to a video, links to websites, links to pictures – links to anything all grouped together under one short and simple URL. You can post these links on your web page, Facebook page, through Twitter or anywhere else web related! Unfortunately you can’t edit the series of links once you’ve posted them, so if you wanted to add a new website, you’d have to add all the links and create a new fur.ly link from scratch. A great way though to add value and build loyalty with your clients and patients for very little effort.
OK eventually I’ve got there! After various problems uploading what should have been a simple 3.5Mb presentation file onto Slideshare and after a few file conversions we’re there! This is the full presentation with a few slightly expanded slides. I will be posting regular ideas and thoughts about how to use the social web as a means of promoting yourself and your businesses, with a focus on people working within sports medicine and physical activity, so please subscribe using the box in the top right hand corner. You can choose to receive updates by email or through your RSS feed reader if you have one. This presentation takes a minute or two to load, so please be patient but enjoy and please feel free to post any comments or questions below.
Thank you to all those of you who had the patience tohang out for my presentation at the Fitness Industry Association conference in Bolton yesterday. I haven’t been able to post up my presentation yet but will do so on this blog over the next 24 hours. Thanks again for all the great feedback and please feel free to post any comments or questions below.
I’ve been having lots of fun recently giving sportEX a profile on the web! In practical terms this means:
- I’ve created this blog up to keep you up to date with sportEX developments
- Debs (my fab designer) has uploaded all the images from the publications onto the online photo sharing site Flickr – scroll down the page and check out some examples below or click the hyperlink above
- sportEX has now got it’s very own YouTube channel with some screencasts (video tours) around our website and a preview of the sportEX/Primal animations I mentioned in the post below
- Debs has designed some fantastic slideshows showing highlights of articles and online extras appearing in the January issues – these are hosted on the Slideshare website
- And good old Facebook! Well, there’s a bit of a debate about whether to use this for business but I couldn’t resist the excuse to create a Facebook sportEX page – check it out we’d love you to become a fan!
All these links are permanently accessible in the links box in the top right hand corner of the page of this blog. If you’re using any of the above sites – we’d love to find some friends so please link to us and we’ll link back.